![]() ![]() ![]() The idea is to join a software promotion network, possibly a legit one, and then peddle certain utilities in a way that doesn’t align with a marketer’s code of conduct. Threat actors have recently come up with a tactic that adds yet another variable to the mix, namely affiliate marketing. What makes this fusion so effective is that humans are often a weaker link than software and other elements of an IT system. The rising trend in the modern cybercrime climate is to combine malware with social engineering. ‘Your Apple iPhone is infected’ popup ads are most likely part of a stratagem backed by adware and aimed at commission-based promotion of junk apps.
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